Author Archives: nickmarinimarketing

About nickmarinimarketing

I am a young dynamic marketer and have a passion for my job, sports and life. I work in the Direct Marketing Industry at Computer Facilities, one of South Africa's leading Direct Marketing outsourcing bureau. I believe in this new digital age of marketing we are getting carried away and forget the basics of marketing, thus not allowing us to reach our full potential or our campaigns to reach their full potential. With a wealth of information at our fingertips we need to learn how to leverage it correctly. I aim to give my opinions and thoughts on this topic through this blog which I can hopefully update as often as possible for all of you. Otherwise feel free to contact me whenever you feel the need, be patient for my reply though please and thank you.

How to Listen Over Social Media

The act of listening is defined as “Take notice of and act on what someone says; respond to advice or a request”. Knowing this definition is very important to social media as listening is one of the most important things … Continue reading

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What Could Have Been – If Only We Decided to Monitor

Over the past couple of months we have seen the effect social media can have on various communities, Egypt, Libia and now, England to name a few. We have seen it affect business all over the world. Our reactions to … Continue reading

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Direct Marketing Q & A

Just a couple of quick questions related to traditional direct marketing and what we see happening in todays world, which were posed to me about two weeks ago. Q: Has traditional direct mail grown, decreased or remained static? What are … Continue reading

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6 Simple Rules to Enhance Your Social Media Engagement

I have been following social media for some time now, passively at first and then deciding to get proactive and jump straight in once I thought I had observed enough. Over the past year and a bit of actively being … Continue reading

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The Birthday Syndrome

Happy Birthday! All the best! Seemed about every message on my facebook profile on my birthday, some from people I haven’t actually heard from in 10 years and some from my closest friends. I tried to keep up and thank … Continue reading

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Thinking Mobile Exhibition

The Concept – have an exhibition with thought leaders giving talks and doing workshops with marketers in order to teach/show them the relevance of Mobile Marketing in the world today. This is a very clear and solid concept on which … Continue reading

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Online/Social Media

After a wonderful Social Media “Bootcamp” I realise that Social Media and Online marketing do indeed go hand in hand, one cannot manage without the other, especially in South Africa’s market. Often Social Media is too confined a space for … Continue reading

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