Monthly Archives: February 2011

Complexity of Mobile Media Will Drive Traditional DM?

I was asked to give my opinion on whether I agree or disagree on the following statement: “Market opinion is that growing regulatory complexity around new media channels such as e-mail marketing, web and mobile will in fact drive growth … Continue reading

Posted in Marketing, Uncategorized | Leave a comment

The New Age

The new millennium has ushered in an age of digital marketing aided by greater information as we all become a bit more tech savvy. We have access to data that marketers could only dream about 15 years ago. The platforms … Continue reading

Posted in Marketing | 2 Comments

Hello world!

Welcome to This is your first post. Edit or delete it and start blogging!

Posted in Uncategorized | Leave a comment